Barstool Sports

Barstool Sports | Impact | 4024146

Headquarters

New York City

About

Barstool Sports is a digital media company that produces content across sports, pop culture, and lifestyle. Founded in 2003 as a print publication, it has grown into a multimedia powerhouse with a strong online presence, including a popular blog, podcasts, and video content. Known for its unfiltered and often controversial takes, Barstool Sports has cultivated a loyal following, particularly among young adults. The website covers a wide range of topics from sports news and betting advice to entertainment and humor, making it a go-to destination for a diverse audience seeking a mix of information and entertainment.

Program Details

The Barstool Sports affiliate program on the Impact network allows partners to earn commissions by promoting Barstool Sports' content, merchandise, and betting services. Affiliates can leverage the brand's strong following and diverse content offerings to drive traffic and sales.

Company History

Barstool Sports was founded in 2003 by David Portnoy in Milton, Massachusetts, as a print publication focused on sports betting. It transitioned to a digital format in 2007, rapidly expanding its audience through its unique voice and content. Notable milestones include the launch of the 'Pardon My Take' podcast in 2016, which became one of the most popular sports podcasts, and the sale of a majority stake to The Chernin Group in 2016, followed by Penn National Gaming's acquisition in 2020.

Domains

Available Countries

United States of America

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