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Brastemp

Brastemp | Rakuten | 42164 Brastemp | Rakuten | 42164

Headquarters

São Paulo

About

Brastemp is a leading Brazilian appliance manufacturer and retailer specializing in high-quality refrigerators, freezers, washing machines, dishwashers, ovens, and air conditioners. Founded in 1948, the company has established itself as a trusted household name known for innovative technology and durable products. The website serves as both an e-commerce platform and brand showcase, featuring detailed product specifications, customer reviews, and professional installation services. Brastemp emphasizes energy efficiency and smart home integration in its modern appliance lines, catering to Brazilian families seeking reliable and advanced home solutions. The brand maintains a strong focus on customer service with nationwide delivery and technical support networks throughout Brazil.

Program Details

Rakuten affiliate program offering commissions for driving sales of Brastemp appliances through referral links and promotional content

Company History

Founded in 1948 as Brasmotor, the company initially focused on refrigeration equipment. In 1954, it launched the first Brazilian-made refrigerator under the Brastemp brand. Throughout the 1960s-1980s, Brastemp expanded its product line to include washing machines, ovens, and other major appliances. In 1997, the company was acquired by Whirlpool Corporation, becoming part of the global appliance giant while maintaining its strong Brazilian brand identity. Major milestones include introducing Brazil's first frost-free refrigerator in 1968 and pioneering energy-efficient inverter technology in recent decades.