Headquarters
London
About
BT Shop (formerly EE Store) is the official online retail destination operated by BT Group, offering a comprehensive range of consumer electronics, mobile devices, and connected home products. The store features smartphones, tablets, laptops, smartwatches, gaming consoles, headphones, and accessories from leading brands like Apple, Samsung, Sony, and Google. It also provides exclusive deals on BT and EE broadband, mobile plans, and TV packages, often bundled with hardware. The website emphasizes seamless integration with BT's telecommunications services, offering customers convenience through flexible payment options, next-day delivery, and expert support. With a focus on technology enthusiasts, families, and professionals, BT Shop combines competitive pricing with reliable service, backed by BT's extensive UK infrastructure and customer care.
Program Details
The affiliate program on Awin offers commissions for driving sales of electronics, mobile devices, and broadband plans, with competitive rates and performance incentives.
Company History
Founded in 1846 as the Electric Telegraph Company, it evolved into British Telecommunications (BT) through mergers and nationalization. Key milestones include the privatization in 1984, acquisition of EE in 2016, and rebranding of EE Store to BT Shop in the 2020s to unify retail operations under the BT brand.
Domains
Available Countries
United Kingdom of Great Britain and Northern Ireland (the)