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Francesca's

Francesca's | Impact | 2989003 Francesca's | Impact | 2989003

Headquarters

Houston

About

Francesca's is a specialty boutique retailer offering a curated collection of fashion apparel, accessories, jewelry, and gifts for women. The brand focuses on providing unique, on-trend pieces that allow customers to express their personal style. With both physical boutiques and a robust e-commerce platform, Francesca's creates an intimate shopping experience reminiscent of discovering hidden treasures in a local boutique. The company emphasizes feminine, bohemian-inspired designs with a touch of vintage charm, featuring everything from casual weekend wear to special occasion dresses. Francesca's targets fashion-conscious women seeking distinctive pieces that stand out from mainstream retailers, offering frequent new arrivals to keep collections fresh and exciting.

Program Details

Francesca's affiliate program through Impact allows partners to earn commissions by promoting their fashionable clothing, accessories, and gifts. Affiliates receive competitive commission rates for driving sales through their marketing efforts.

Company History

Francesca's was founded in 1999 in Houston, Texas, opening its first boutique that year. The company experienced rapid growth, expanding to over 700 boutiques across the United States by 2017. Francesca's went public in 2011, trading on the NASDAQ. In 2020, the company filed for Chapter 11 bankruptcy due to pandemic-related challenges but was acquired by TerraMar Capital in 2021, allowing the brand to continue operations with a restructured business model.