Headquarters
Tokyo
About
Rakuten Affiliate Network (formerly LinkShare) is Japan's leading affiliate marketing platform and part of the global Rakuten ecosystem. The platform connects advertisers with publishers to drive performance-based marketing campaigns through affiliate partnerships. Established in 1996 as LinkShare, it was acquired by Rakuten in 2005 and rebranded to leverage Rakuten's extensive e-commerce expertise. The network offers advanced tracking technology, real-time reporting, and comprehensive support services for both advertisers and publishers. It specializes in helping brands increase online sales through targeted affiliate marketing strategies while providing publishers with monetization opportunities. The platform serves thousands of major Japanese and international brands across various industries including retail, travel, finance, and digital services.
Program Details
Performance-based affiliate marketing platform connecting advertisers with publishers for commission-based partnerships
Company History
Founded in 1996 as LinkShare in the United States, pioneered affiliate marketing technology. Acquired by Japanese e-commerce giant Rakuten in 2005 for $425 million. Rebranded as Rakuten Affiliate Network in Japan while maintaining LinkShare brand in other markets. Expanded globally through Rakuten's international growth strategy. Became Japan's dominant affiliate marketing platform serving major Japanese corporations and international brands.
Domains
Available Countries
Japan, United States of America