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HiSmile

HiSmile UK | Rakuten | 50308 HiSmile UK | Rakuten | 50308

Headquarters

London

About

HiSmile is a UK-based direct-to-consumer brand specializing in at-home teeth whitening and oral care products. Founded in 2014, the company has gained significant popularity through social media marketing and influencer partnerships. Their product line includes teeth whitening kits featuring LED accelerator lights, whitening gels, toothpaste, mouthwash, and accessories. HiSmile emphasizes professional-grade results with convenience and affordability, targeting consumers seeking cosmetic dental improvements without expensive professional treatments. The brand is known for its vibrant packaging, strong online presence, and focus on millennial and Gen Z audiences. Products are sold primarily through their e-commerce platform, with a commitment to cruelty-free formulations and customer satisfaction.

Program Details

Affiliates earn commissions by promoting HiSmile's teeth whitening and oral care products through the Rakuten network, leveraging their social media or website traffic to drive sales.

Company History

HiSmile was founded in 2014 by Nik Mirkovic and Alex Tomic in Australia, initially focusing on teeth whitening products. It expanded to the UK market, leveraging social media and influencer marketing to grow rapidly. Notable milestones include viral campaigns on platforms like Instagram and YouTube, partnerships with major influencers and celebrities, and global expansion. The brand has become a leader in the at-home teeth whitening industry, known for its innovative products and strong digital presence.