Headquarters
Paris
About
Ipsos Group GIE is a global market research and consulting firm headquartered in Paris, France. Founded in 1975, Ipsos provides research-based insights to help clients make better decisions across various industries including advertising, marketing, public affairs, and customer experience. The company operates through multiple specialized service lines such as brand health tracking, media development, innovation research, and public opinion polling. Ipsos is known for its rigorous methodology and data analytics capabilities, serving clients in over 90 countries worldwide. The company employs advanced technologies including artificial intelligence and machine learning to deliver actionable insights. Ipsos.com serves as the corporate portal showcasing their research capabilities, thought leadership content, and global network of experts.
Program Details
Ipsos offers an affiliate program through the Impact network that allows partners to earn commissions by referring clients to their market research services and solutions.
Company History
Founded in 1975 by Didier Truchot in France, Ipsos began as a small market research firm and grew through strategic acquisitions and organic expansion. Key milestones include going public on the Paris Stock Exchange in 1999, acquiring Synovate in 2011 to become the third-largest market research company globally, and expanding digital research capabilities throughout the 2010s. The company has maintained consistent growth through technological innovation and global market presence.
Domains
Available Countries
Canada, China, France, Germany, United States of America