Headquarters
Napa, CA, USA
About
NakedWines.com is an innovative online wine retailer that connects wine lovers directly with independent winemakers through a unique crowdfunding model. The platform allows customers to become 'Angels' by committing to monthly contributions that fund winemakers upfront, enabling them to focus on quality rather than commercial pressures. In return, Angels receive exclusive access to handcrafted wines at preferential prices, typically 40-60% off retail. The website features a diverse selection of wines from around the world, personalized recommendations, and engaging content about winemakers and their stories. Naked Wines emphasizes transparency, quality, and community, creating a direct relationship between consumers and producers while disrupting traditional wine distribution channels.
Program Details
Affiliates earn commissions for driving new Angel sign-ups and wine purchases through the Impact network.
Company History
Founded in 2008 by Rowan Gormley in the UK, Naked Wines launched with a mission to support independent winemakers. The company expanded to the US in 2012 and Australia in 2013. It was acquired by Majestic Wine in 2015 but returned to independence through a management buyout in 2019. Notable milestones include funding over 200 winemakers worldwide and distributing millions of bottles to its Angel community.
Domains
Available Countries
Australia, United Kingdom of Great Britain and Northern Ireland, United States of America