Headquarters
Cincinnati
About
Oral-B is a leading global brand in oral care products, offering a comprehensive range of electric toothbrushes, manual toothbrushes, replacement brush heads, dental floss, mouthwash, and other dental hygiene accessories. The Italian website shop.oralb.it serves as the official e-commerce platform for Oral-B products in Italy, providing consumers with direct access to the latest innovations in dental care technology. The site features advanced electric toothbrushes with smart connectivity, pressure sensors, and various cleaning modes, alongside traditional manual options and complementary oral care products. Oral-B emphasizes clinical effectiveness, with products designed to remove more plaque and improve gum health compared to regular manual brushing. The brand is trusted by dentists worldwide and maintains a strong reputation for quality and innovation in the oral care industry.
Program Details
Affiliate program through Impact network offering commissions for promoting Oral-B electric toothbrushes, replacement heads, and oral care products to Italian consumers.
Company History
Oral-B was founded in 1950 by Dr. Robert Hutson in California, initially producing the first soft-end-tufted toothbrush. The brand was acquired by Gillette in 1984, which was subsequently acquired by Procter & Gamble in 2005. Notable milestones include the introduction of the first oscillating-rotating electric toothbrush in 1991 and the development of Bluetooth-connected smart toothbrushes with AI coaching in the 2010s.
Available Countries
Italy