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TikTok

TikTok Inc | Impact | 3466825 TikTok Inc | Impact | 3466825

Headquarters

Culver City

About

TikTok is a leading short-form video platform that has revolutionized social media entertainment globally. Launched internationally in 2017, the app enables users to create, share, and discover 15-second to 10-minute videos featuring music, filters, effects, and creative tools. With over 1 billion monthly active users, TikTok has become a cultural phenomenon, particularly popular among Gen Z and millennials for its viral dance challenges, comedy skits, educational content, and influencer culture. The platform's algorithm-driven 'For You' page delivers highly personalized content, making it incredibly addictive and engaging. TikTok has expanded beyond entertainment to become a powerful marketing tool for brands, a launchpad for creators, and a source for news and trends. The company continues to innovate with features like LIVE streaming, e-commerce integrations, and enhanced creator monetization options.

Program Details

TikTok's affiliate program through Impact allows creators and publishers to earn commissions by promoting TikTok's advertising solutions, creator tools, and business features to brands and marketers.

Company History

TikTok was founded in 2016 by ByteDance as Douyin in China. The international version, TikTok, was launched in September 2017 after ByteDance acquired musical.ly and merged it with TikTok. Key milestones include reaching 500 million monthly active users by early 2019, 1 billion by 2021, becoming the most downloaded app globally in 2020 and 2021, and expanding into e-commerce with TikTok Shop in 2021. The platform has faced various regulatory challenges but continues to dominate short-form video content worldwide.

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