Headquarters
Wayne, New Jersey
About
Toys R Us and Babies R Us is a leading online retailer specializing in toys, games, and baby products. Offering a wide range of products from top brands, the website caters to parents, gift-givers, and children of all ages. With a focus on quality, safety, and fun, Toys R Us and Babies R Us provides an extensive selection of items including educational toys, baby gear, and seasonal favorites. The site is designed for easy navigation, featuring deals, gift guides, and a registry service to enhance the shopping experience.
Program Details
The affiliate program for Toys R Us and Babies R Us on the Impact network offers partners the opportunity to earn commissions by promoting a vast selection of toys and baby products. Affiliates can leverage brand recognition and a diverse product range to attract their audience, with competitive commission rates and performance incentives.
Company History
Founded in 1948, Toys R Us began as a baby furniture store before expanding into toys and becoming a global leader in the toy retail industry. The company introduced the concept of a 'category killer' with its large, warehouse-style stores dedicated to toys. Despite filing for bankruptcy in 2017 and closing its U.S. stores, Toys R Us has made a comeback with a focus on e-commerce and experiential retail, including partnerships and pop-up shops.
Domains
Available Countries
United States of America